My Top Favorites
View Last Order
My Account
Shop All Categories
Join Now &
Earn as You Shop!
It's simple - earn points for every $1 you spend. Then redeem your Vital Rewards points for Discount Coupons:
500 points = $5 coupon
1000 points = $10 coupon
2000 points = $20 coupon
5000 points = $50 coupon
10,000 points = $100 coupon
Sign up today and we'll put 100 FREE points in your account!
Happier Birthdays for You
Every year, we'll present you with 200 birthday bonus points
Loyalty is Rewarding
Rising to a higher tier gets you more points for every 5 percent.
Silvernew member
* Silver Box: Spend $1 = 2 Points
Gold1,500 points
* Gold Box: Spend $1 = 4 Points
Platinum3,200 points
* Platinum: Spend $1 = 6 Points
Share the Love
Earn points when you refer a friend - plus your friend gets a discount
Get Social & Earn Extra Points
Earn points when you like us on Facebook or Instagram
Sign up for rewardsQuestions? Checkout our FAQs
Purchasing from Vital Choice is always seamless, and the fish is superior to everything else! We love Vital Choice! 
